An annual holiday celebration in the capital city of Michigan, this event transforms downtown into a winter wonderland. The festivities generally include a tree lighting ceremony, a parade, live music, and various vendors offering seasonal treats and crafts. It is a signature occasion that draws residents and visitors alike, creating a festive atmosphere for the holiday season.
The gathering provides a significant economic boost to local businesses and strengthens community bonds. Its historical significance lies in its longstanding tradition, having evolved over the years into a cherished event that marks the start of the holiday season for many families. Furthermore, it offers a venue for showcasing local talent and artistic expression, enriching the cultural landscape of the region.