This specialized hair care product is formulated to address the unique needs of gray, white, and blonde hair. It incorporates violet pigments designed to neutralize unwanted yellow or brassy tones that can develop over time due to oxidation, environmental factors, and product buildup. Regular use helps to maintain a cooler, brighter, and more vibrant appearance of the hair’s color.
Maintaining the desired shade of naturally gray or artificially colored light hair can be challenging. This category of cleansing agents offers a solution by depositing color-correcting pigments with each wash. Historically, similar formulations were developed for professional salon use, but technological advancements have made them accessible for at-home maintenance, empowering individuals to preserve their hair’s aesthetic qualities between salon visits.